Mark Acutt


Student Credit Cards

I want to talk about is getting your first credit card, you can be young, you can be old, it does not matter. Getting your first credit card is a big deal. I really wanted to talk about this topic as I get a lot of questions from people who may not have credit cards. …

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Marketing Mix – Product

A business starts with a need.  It is this need of a specific market that the company should provide the solution to. This solution is a product or a service that the company has the resources to provide. Product is one of the P’s referred to in the marketing mix enumerated in basic marketing theories. Companies …

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Marketing Mix the 7P’s

What is a customer worth within your online “marketing mix”? If you can’t answer that question about your business, then there is a good chance that you are missing some of the key ingredients that will ensure better performance from your marketing. The overall thought process in marketing online, is that if you bring enough …

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Marketing Mix 7p’s In The Digital Era

The traditional 4p’s of marketing still apply in the digital era but now has to expand to the marketing mix 7p’s, even to 11p’s. What are the 4p’s of marketing? The four p’s of marketing are: Price Product Promotion Placement These are a set of marketing tools which organizations use as marketing objectives in their …

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The Importance of People within the Marketing Mix One of the essential elements of the marketing mix is people. This includes everyone who is involved in the product or service whether directly or indirectly.  Not all of these people get in touch with the customers.  But all these people have their own roles to play …

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Marketing Mix – 7P’s That Defines The Meaning Of The Marketing Mix

The marketing mix is a set of decision that needs to be considered prior to introducing a new product. These variables are also called the P’s of marketing. They help an industry in making strategic decisions required for the smooth running of an organization. These variables are. Marketing Mix – Product: This is the 1st …

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