Marketing Mix 7p’s In The Digital Era

The traditional 4p’s of marketing still apply in the digital era but now has to expand to the marketing mix 7p’s, even to 11p’s. What are the 4p’s of marketing? The four p’s of marketing are: Price Product Promotion Placement These are a set of marketing tools which organizations use as marketing objectives in their…

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Marketing Mix – 7P’s That Defines The Meaning Of The Marketing Mix

The marketing mix is a set of decision that needs to be considered prior to introducing a new product. These variables are also called the P’s of marketing. They help an industry in making strategic decisions required for the smooth running of an organization. These variables are. Marketing Mix – Product: This is the 1st…

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